Case Studies
– Analytics at Work

Steel City Media, a multimedia company, uses data and insights from multi-touch attribution to quantify touchpoints and help its advertisers increase marketing campaign effectiveness.

ZQuiet and Hybrid Media Services, use data and insights from LeadsRx to identify which broadcast radio stations, dayparts, and spots were working to optimize its ad spend.

Learn how this direct-to-consumer ecommerce company reduced ad spend by 44% while increasing revenue.

Learn how this business phone services company discovered how to improve ROAS by 58.6% while increasing revenue by 27%.

Attribution data and insights help fuel increased ROAS when launching new products for this B2B technology company.

Learn how this footwear company increased ROAS by 5.5% while improving revenue by 28%.

A radio broadcaster used attribution to show a roofing company client how ads lifted website traffic, even during the pandemic.

Learn how ELK Marketing helped a janitorial service and commercial real estate brokerage firm leverage digital marketing and LeadsRx attribution.

The company learned that 90% of its business came through unpaid channels – something that customer journey attribution revealed.

Learn how The Great American Home Store leveraged attribution to "go digital," supplementing their broadcast campaigns and improving ROAS.