Small broadcaster triage assessment program

We want to help. Give us a few details, and we’ll be in touch.

Benchmark radio broadcast advertising programs in these uncertain times — for free

Most small radio broadcast companies find themselves in an entirely new environment given the current state of the economy and challenges facing businesses around the world.

The LeadsRx Triage Assessment Program is meant to help these businesses establish a benchmark of the current state of their marketing and advertising programs and provide good faith recommendations to consider in modifying strategies to connect with customers and sales prospects.

How it Works:

  1. Interested US and Canadian radio broadcasters should fill out the form on this page
  2. The broadcaster will provide post spot log data to LeadsRx for inclusion in the study. LeadsRx will also need access to web analytics data from the advertiser.
  3. Then, LeadsRx will do all work to analyze the results of the advertising programs. Work will include evaluating web lift as well as various segmentation studies.
  4. Either the broadcaster can provide the findings and recommendations to advertisers, or a LeadsRx data scientist will join them in presenting details to their clients. A PDF report will be generated as the basis for conversation.

 

Who is this program for?

This program is designed to help radio broadcasters with 10 or fewer stations in a time of need as the industry and their advertising clients face a great deal of business uncertainty during the COVID-19 and economic crises. Review our broadcast attribution overview to see if our services can be of help to you.

Why offer the triage assessment program?

“In these uncertain times, we all need to assess what we can do to help one another,” says AJ Brown, CEO and co-founder of LeadsRx. “While our marketing attribution services can’t help the front-line at hospitals, LeadsRx has a powerful tool that can help businesses and advertisers during this difficult time.”