Universal Tracking Pixels - Why You Need One Now

LeadsRx Automatically Learns About Your Advertising

1. Install the LeadsRx Universal Pixel

If your online store is built using Shopify, just install the LeadsRx application, and the LeadsRx Universal Conversion Pixel is installed automatically. For other storefronts and websites, the LeadsRx pixel is quick and easy to install directly or through a tag manager like Google Tag Manager. Place the conversion pixel on every page of your website for better insights.

2. Define Conversions

For Shopify stores, LeadsRx will automatically pick up sales as a conversion point — there's nothing more you need to do to get started! For other stores and websites, you'll need to let LeadsRx know what constitutes a conversion like online sales, new account setups, or requests for information. Set up as many as you need to see which touchpoints are driving which conversions.

3. Sit Back and Wait

Now the magic happens! The LeadsRx Universal Conversion Tracking Pixel automatically finds existing advertising campaigns by monitoring traffic to your website. In just a matter of days, LeadsRx finds everything from AdWords campaigns to re-targeting, social referrals, SEO, and more.

Conversion Demographics for Anything You Want

Using LeadsRx, you can integrate rich demographic data with buyer profiles to get insights about the types of individuals your marketing campaigns are attracting as customers. Run segmentation analysis by channel, see buyer profiles, and view complete customer journeys.

Demographic Segmentation

Check conversions to see if they match the demographics of your target markets. Include custom profile data like gender, age ranges, job titles, and more. Create aggregated reports for large consumer groups with segmentation by geography, device, and any custom element you choose to include.

Conversion Journeys

See a list of individuals who convert and the campaigns that influenced them. Review steps in the customer journey with all marketing touchpoints and conversions. Push profile data to your CRM along with a full history of each customer journey. See device cross-overs from mobile to desktop.

Schedule a custom demonstration

Interested to see how LeadsRx will help your marketing efforts? Sign up for a complimentary demonstration, and we'll walk you through the basics of our product. From digital attribution to radio and television, LeadsRx has a robust set of capabilities that will help any enterprise improve their ad spend return.

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Start now for free

At LeadsRx, we believe every marketer should have access to attribution as a standard tool. That's why we have a free version of our product that you can use immediately to see how things like organic search, direct visits, and even referred visits all contribute to online sales. Sign up today and get started immediately.