Enterprise marketers are constantly challenged to know which of their promotional efforts are performing the best. With nothing much more than click-through counts to go on, you might be wondering how to connect the dots to deals in the pipeline and won opportunities.
You need insights about which marketing programs are the most effective at getting a solid Return on Investment while also understanding the best way to allocate spend across various channels and ad mediums.
Enterprise attribution is an ongoing process of monitoring all aspects of inbound and outbound marketing programs. Doing so allows you to make frequent, agile changes to your marketing mix to improve customer acquisition through the concept of conversion marketing..
Increase top of the funnel leads for no extra investment.
Monitor how various advertising and channels influence prospects to enter the pipeline. Change budget allocation to reflect what's working best. Eliminate wasted ad spend.
LeadsRx is easy to install with many enterprise software platforms. From Customer Relationship Management to landing page systems, marketing automation, and call forwarding, LeadsRx fits within a complete technology stack to make sure marketing analytics are not an isolated silo.
Sign up for a quick demo, and we'll show you how it works.Product Overview
Enterprise Customer Acquisition starts with understanding the ways in which prospects build relationships with your brand. Every touchpoint needs to be included in customer journey maps to get a clear picture of both individual and aggregated paths to success.
Know the path prospects take prior to conversion and along conversion points.
Review participation in inbound and outbound marketing programs, track conversions throughout the sales funnel, and document which marketing content is influencing conversions.
Marketing attribution provides key insights for both B2B and B2C companies to help highlight ways to optimize spend across marketing channels. LeadsRx shows exactly which marketing programs are resulting in conversions by tracking all marketing touchpoints across all channel, both online and offline. With integrated cost calculations, Return on Advertising Spend analysis, and demographic segmentation, LeadsRx gives marketers precise insights into the best way to allocate marketing spend.
Interested to see how LeadsRx will help your marketing efforts? Sign up for a complimentary demonstration, and we'll walk you through the basics of our product. From digital attribution to radio and television, LeadsRx has a robust set of capabilities that will help any enterprise improve their ad spend return.Get a demo
At LeadsRx, we believe every marketer should have access to attribution as a standard tool. That's why we have a free version of our product that you can use immediately to see how things like organic search, direct visits, and even referred visits all contribute to online sales. Sign up today and get started immediately.Sign up