Make the shift to performance marketing
LeadsRx is easy to install with any eCommerce platform, even one you may have built yourself. Our Universal Pixel is all you need to get started, and once in place will automatically find 100% of your in-bound marketing touchpoints. LeadsRx is specifically built to handle the needs of online retailers with capabilities that ensure orders are never counted more than once and that customer lifetime revenue is accurately calculated.
- Measure marketing programs on their performance in terms of driving profitable customer lifetime value
- Perform attribution across both online (digital advertising, search, organic) and offline channels (radio, TV, podcasts, direct mail)
- Integrate with Salesforce, Hubspot, Marketo, Shopify, Magento, BigCommerce, Digital River, and more
- See return on ad spend (ROAS) by marketing channel
Case study: Direct to Consumer GOODS
See how this manufacturer and online retailer was able to use attribution to discover new insights about allocating ad spend across Facebook and Google. The answer might surprise you!
- Facebook Ads 41% 41%
- Google Ads 7% 7%
Direct to Consumer Attribution
Hundreds of direct-to-consumer websites are optimizing their acquisition strategies and maximizing return on ad spend with LeadsRx.
"Great For Analyzing Your Traffic"
I like that I can see where my traffic is coming from in a very simplistic and straightforward way. The interface is clean and simple to understand. I can see which leads are new and, out of those leads, how many sales were actually generated. It's also a great tool for understanding which of your landing pages are performing best and which ones you may need to tweak a bit. The fact that you can see your buyer reports and conversions by customer is a feature that has been extremely helpful. This tool helps you to spot return customers so that you can customize their visits more effectively.
"Lean solution for attribution tracking"
Great visibility into how people convert, which channels work and how - Info on how a channel assists conversions is amazing - LeadsRx is great if you have a relatively simple setup with clear conversion goals and a number of recognised online channels (e.g. LinkedIn, Fb Ads, Google ads etc) - It's a plug-and-play thing you can launch overnight - Their interface is very clear, you can easily find all the info - You can define and rename the sources - You can also do granular tracking per channel - Very robust support that can always help on tech & other details
"Great tech, and a great team"
The dashboard, the tracking, the ability to adjust attribution models, see returns, and plan for the future. Auto detecting sources is a fantastic feature, and the ease of adding and breaking out specific touchpoints was good.