About our team

We are marketers, developers, data scientists and attribution evangelists here to help you maximize return on ad spend across all your campaigns. 

AJ Brown

AJ Brown

CEO, Co-Founder, Head of Technology

AJ provided the initial inspiration for LeadsRx, having been head of marketing for several businesses over his career as well as head of software engineering. His experience working with fast-paced Silicon Valley startups for the better part of two and a half decades has helped a number of businesses build early traction and high-impact lead generation programs.

Jeff Keenan

Jeff Keenan

Senior VP Media Attribution, Co-Founder

Jeff combines more than 15 years of sales and marketing experience to help LeadsRx customers understand how attribution and a customer-acquisition-centric attitude can improve revenue and the bottom line. He has worked in strategic business development roles at several companies including Fortune 500 to technology startups. Jeff thrives on challenges, particularly those that expand the company’s reach

Abraham Kimelman

Abraham Kimelman

Chief Financial Officer

Abraham was previously the Financial Controller for Ericsson, Inc and managed budgeting and forecasting for R & D teams. He has also held positions at Ambient Corporation.

Larry Todd

Larry Todd

Vice President Worldwide Sales

Larry works with LeadsRx clients and partners to make sure our product is a good fit for their needs. With a decade of experience building relationships and solving key business problems, Larry’s background includes positions with Sprint, Salesforce, and Alfresco Software.

Dave Canelis

Dave Canelis

Vice President of Customer Success

Dave is a customer success executive with broad experience creating and leading best-in-class professional services, customer support, and client adoption and success programs to maximize value for clients and shareholders. For 29 years, he has driven successful customer outcomes for clients at Oracle, ServiceSource, Webtrends, and Tableau. His passion is helping marketers achieve optimal results from data-driven solutions.

Nick Coats

Nick Coats

Vice President of Technology

Nick oversees product development and technical operations at LeadsRx. With a background in software and entrepreneurship, Nick specializes in leveraging technology to meet business objectives. Nick joined LeadsRx after several years as an independent consultant. Prior to that, he founded multiple startups and was an engineer at Sprint.

Quetzal DuMont

Quetzal DuMont

Director of Customer Success

Quetzal is an architect of relationships, building bridges between people and groups in order to make life run smoothly. With more than 10 years experience in marketing, project management, client account management, human resources, medicine and more, Quetzal works with LeadsRx clients to ensure quick and sustained success with attribution technology.

Alex Weisbecker

Alex Weisbecker

Director of Attribution Analytics

Alex is a seasoned analytics professional and has very practical experience with attribution, having been a customer and user of LeadsRx for nearly two years. With an emphasis on applying attribution across organizational boundaries, Alex brings significant value to marketers who want to leverage attribution to maximize return on ad spend.

Lucas Sommer

Lucas Sommer

Director of Marketing

With a decade of experience in cross-channel marketing having worked with hundreds of companies around the world, Lucas brings significant experience working with marketers both setting up attribution within their organizations as well as helping them get useful insights from the data.

Meet the Team

Speak to one of our attribution evangelists to help you maximize the return on ad spend across all your marketing campaigns.