See Your Attribution Path
LeadsRx Automatically Learns About Your Advertising
1. Install the LeadsRx Universal Pixel
The LeadsRx universal conversion pixel is quick and easy to install directly on your website or through
a tag manager. If your site is built using Wordpress, there's a LeadsRx plugin to get the pixel installed
in just a few seconds. Place the conversion pixel on every page of your website for best results.
2. Define Conversions
LeadsRx needs to know what constitutes a conversion for your company. You can pick
whatever you'd like... new accounts, requests for information,
eCommerce purchases, or even in-bound telephone calls. Set up as many as you need to see which touchpoints are driving which
3. Sit Back and Wait
Now the magic happens! LeadsRx automatically finds existing advertising
campaigns by monitoring traffic to your website. In just a matter of days, LeadsRx find everything from
AdWords campaigns to re-targeting, social referrals, SEO, and more.
Conversion Demographics for Anything You Want
Using LeadsRx, you can integrate rich demographic data with conversion profiles to get
insights about the types of individuals your marketing campaigns are attracting as customers. Run
segmentation analysis by channel, see conversion profiles, and view complete customer journeys.
Optimize Your Spend Across All Channels
Marketing attribution provides key insights for both B2B and B2C companies to help
highlight ways to optimize spend across marketing channels. LeadsRx shows exactly
which marketing programs are resulting
in conversions by tracking all marketing touchpoints across all channel, both online and offline.
With integrated cost calculations, Return on Advertising Spend analysis, and demographic
segmentation, LeadsRx gives marketers precise insights into the best way to allocate marketing
- Perform attribution across both online and offline channels
- Let the system automatically discover marketing touchpoints you have running
- See Return on Ad Spend by marketing channel
- Designed for quick, summary-level answers
- Get full conversion attribution using a variety of attribution modeling techniques
- Perform demographic segmentations and customer journey analysis