Company Name: (Withheld)
Channels: Direct, SEO, Google Ads, Display, Email, Referrals
KPI: Increased ROAS and Revenue
The net month-over-month results were impressive. With ad spend being essentially flat, the company was able to increase revenue by nearly $90,000 (a revenue increase of 16.8%) from June to July 2019. ROAS bumped up from 13.23 to 15.41 (a 16.5% increase) for the same time period.