What stage of marketing attribution are you at as a marketer? Are you crawling (learning the basics); walking (using multi-touch attribution to build dashboards and garner insights); or running (you’ve moved beyond Google Analytics, fired a pixel and are using advanced tools to store, report, monitor and analyze marketing performance data at scale)?
Join this informative webinar, featuring Mark Tadman, Project Manager at NinjaCat, and Larry Todd, VP of Worldwide Sales at LeadsRx.
Mark and Larry explore:
- The basics of attribution
- The power multi-touch attribution data and insights provide
- Advanced reporting and analytics capabilities and how those can elevate your data
- How to perform omnichannel, cross-platform tracking and help customers build their own attribution models
- How both platforms help marketers achieve improved ROI and ROAS
NinjaCat is a digital marketing performance management platform built for agencies, media companies, and brands. Powered by the industry’s most transformational data model for multi-channel digital marketing performance analytics, the NinjaCat platform connects all your marketing data into a single source of truth.
LeadsRx helps marketers expand data-driven culture with analytics, insights, and actions. Without relying on cookies or other tactics that might seem invasive to today’s consumer, LeadsRx uses a proprietary, purpose-built identity graph to unify journeys across devices, browsers, and apps.