The LeadsRx Attribution Blog

Why Your Marketing Plan Needs Attribution

Why Your Marketing Plan Needs Attribution

Build Your Marketing Plan with the Most Powerful Tools – and Data – Available to You. You have a brilliant new product or service ready to release to the buying world. Or maybe you have an upgraded version you want to debut to new and existing customers. In either case, you have to have a solid marketing plan and go-to-market strategy in place to get the word out. Attribution should be the first power tool you grab. Make sure the battery is fully charged, put it to work, and be confident in...

Direct-to-Consumer Success Stories: Disrupt or Be Disrupted

Direct-to-Consumer Success Stories: Disrupt or Be Disrupted

Early Direct-to-Consumer Adopters Got the Jump on Competition, Leaving Businesses with Old-School Approaches in the Dust It’s a dog-eat-dog world when it comes to direct-to-consumer businesses, and if you are an old dog not willing to learn new tricks, some young pup with a shiny new coat is going to walk off with the Best in Show ribbon. The people and businesses below are examples of those who eliminated the barrier between themselves and the consumers, giving them control over their brand,...

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