Kevin Urrutia started in performance marketing after years of promoting his own ecommerce companies. The founder of Voy Media talks about how he approaches social media marketing, why even he is looking to attribution to better measure the impact of marketing campaigns, and why the increasing expense of Facebook advertising makes it not necessarily the go-to route for brands anymore.

OPTIMIZE YOUR ADS FOR THE ELECTION, COVID AND HOLIDAY SHOPPING

HOW TO SET YOUR CAMPAIGNS UP FOR SUCCESS DURING THIS UNPRECEDENTED Q4 HOLIDAY SEASON.

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